KURA SUSHI USA AND PEANUTS® DEBUT SECOND SERIES OF EXCLUSIVE COLLECTIBLES

Kura Sushi USA, Inc., a trailblazing leader in technology-driven dining experiences and authentic Japanese cuisine, announces the return of its fan-favorite collaboration with Peanuts Worldwide LLC. Available April 28,2025 through June 30, 2025, the Peanuts x Kura Sushi Bikkura Pon Series 2 collaboration invites guests to experience the charm of Charles M. Schulz’s beloved characters through exclusive promotions at all Kura Revolving Sushi Bar locations nationwide. 

The new Peanuts-inspired Bikkura Pon prize collection features acrylic charms adorned with iconic character duos— Charlie Brown & Snoopy, Sally Brown & Snoopy, Lucy Van Pelt & Snoopy, and Linus Van Pelt, Woodstock & Snoopy—as well as a rare Snoopy acrylic charm. Guests will receive a randomized Peanuts x Kura Sushi Bikkura Pon prize for every fifteen plates of sushi enjoyed when they dine in, while supplies last. Prizes are available for individual purchase except for the rare Snoopy acrylic charm available exclusively through the prize system.

“Following the success of our first Peanuts collaboration, we knew it was the right move to give our fans a second series of these nostalgic characters through heartwarming collectibles,” said Sally Kurosaki, Promotions & Licensing Manager at Kura Sushi USA, Inc. “Snoopy and the Peanuts gang are synonymous with joy and timeless charm, and this new collection captures that spirit while delivering the eater-tainment experience our guests know and love.”

Kura Sushi Rewards Members exclusively will be eligible to receive a Peanuts x Kura Sushi Snuggle Blanket for every $70.00 when they dine in (excluding coupon, tax and tip) from May 16-20, 2025. Quantities are limited and not guaranteed. In-store giveaway dates are subject to change.

As part of Kura Sushi’s local marketing efforts, Peanuts-themed coloring sheets will be offered to teachers, who can sign up at https://kurasushi.jotform.com/250847050393962 to receive free coloring sheets for their students, while supplies last. Children can return their completed sheets at their local Kura Revolving Sushi Bar to receive a free dessert with their family.

Rounding out the experience, Kura Sushi invites guests to participate in the “Berry Fun” sweepstakes. From April 28 to May 11, guests who dine in and spend $70.00 or more will receive a voucher to enter for a chance to win a family 4 pack of 1 day park tickets to Knott’s Berry Farm, valued at up to $4,999.00. For Official Rules of the sweepstakes, visit https://kurasushi.com/berryfunsweepstakes. Entries must be postmarked by May 11, 2025. No purchase necessary to win, see Official Rules for alternative method of entry. The sweepstakes is sponsored and administered by Kura Sushi USA, Inc.; void where prohibited.
 

Kura Sushi is committed to using ecopon prize capsules for all Bikkura Pon prize collaborations in partnership with licensed intellectual properties in restaurants nationwide. ecopon is the w